3 Tips To Promoting Your Taxi Business In The Time Of A Pandemic

taxi app

It has been no secret that Taxi drivers have had a tough time in recent years. Unfair city ordinances, anti-taxi union laws, and fierce competition from app-based delivery companies like Uber and Lyft.

…and that was before the Corona-virus hit!

While COVID -19 pandemic has affected nearly all industries to some degree, the taxi businesses have been especially hard hit with a quick, significant reduction in work travel, tourism, and entertainment – all areas where taxi drivers depend on to be healthy in order to make a living.

While it’s really tough out there right now, there are things that you can do to be proactive and still make ends meet, so today I wanted to discuss things that are relatively cheap in order to keep your taxi business alive during the Corona-virus.

Online Promotion

Binge-watching and being connected through social media are some of the most common activities people do today. Therefore, you should take advantage of that opportunity by improving your online presence. If you haven’t already, now is the time to go into various social media sites for your business. These can help let people know you exist and you are capable of providing the services that they need. 

People still need to go out and buy supplies and if they don’t have cars, you can convince them that riding in your cabs is safe. Show them the precautionary measures you take through social media so they’d choose you over the others. 

Get A Taxi App

A taxi app is a great way to boost your taxi business. It can make your services more customer-friendly as more people would want to go into a cashless transaction. With the app, they can pay the taxi fare with just their phones. It is a convenient way to transact and it is available even in the pre-pandemic period. However, more people are now seeing the advantages of cashless and contactless transactions. 

Provide Quality Service

One of the best ways to attract customers is to provide high-quality services. That means you should invest in your taxi drivers and train them if needed. Courtesy goes a long way too. Today, many people are stressed and depressed. That’s the reason why some passengers are irritable these days. Being a little more understanding and patient will help prevent trouble. 

Quality service doesn’t just include how your drivers drive. Now, people are looking into safe travels because of the risk of the virus. That is why all your vehicles should be cleaned and disinfected regularly. Riding a taxi can still be safe even with the COVID-19 outbreak if certain precautions are followed. 

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